USE CASES

Sales Automation That Tells You Who to Work

You don't know which leads are hot right now. Swan is your AI GTM Engineer that filters signal from noise, surfaces your hottest opportunities, and gives you everything you need to act while handling all the mundane work.

Red origami paper folded to resemble flames of fire.3D red checkmark symbol inside a red square frame.

Trusted By

The problem

Why Sales Reps Don't Know Who to Focus On

You have 100+ leads in your pipeline. You don't know which ones are hot today. By the time you research and prioritize, the moment has passed and hot leads go cold.

Signal Buried in Noise

Website visits, intent signals, funding news, LinkedIn engagement. Buying signals are everywhere, but you can't see them. You're guessing who to call instead of knowing who's ready to buy.

No Way to Prioritize

Every lead looks the same in your CRM. You can't tell who visited pricing yesterday from who filled a form six months ago. Prioritization is guesswork, not data.

Research Kills Velocity

By the time you research an account, find the right contacts, and understand what they care about, the buying window has closed. They've already talked to your competitor.

Wrong Accounts Get Your Time

You spend hours on cold leads while hot ones slip away. Without real-time signals, you're working whoever's next in the queue instead of whoever's ready to buy.

The solution

Sales Automation That Tells You Who's Hot and Why

Swan monitors signals across channels and surfaces your hottest leads in real-time. You get instant context on why they're hot and everything you need to act. Swan handles the mundane work so you focus on selling.

 Know Who's Hot

Red polygonal flame icon with geometric facets on a transparent background.

"Tell me which accounts are showing buying intent today." Swan monitors website visits, content downloads, funding events, hiring signals, and engagement activity. You always know who to focus on and why.

Instant Context to Act

Red 3D lightning bolt symbol representing electricity or power.

Swan gives you everything you need before the call. Company intel, stakeholder map, recent signals, talking points. No more hours of research. You have context in minutes.

Mundane Work Handled

Red checkmark inside a red square outline.

Research, enrichment, CRM updates, follow-up drafts. Swan handles it all. You focus on conversations while your AI GTM Engineer handles execution.

Let the numbers talk

3x
More selling time per day
70%
Reduction in CRM admin
2x
Response rates on outreach
100%
Pipeline visibility on hot leads

Before & After Swan

Before Swan

Complex flowchart diagram illustrating data processing steps including data retrieval, deletion, formatting, merging, and insertion with interconnected nodes and arrows.

Sales today means manually checking tools for signals, researching accounts one by one, and guessing who to prioritize. Hours of work to figure out who's hot. By the time you know, the moment has passed and you're working cold leads.

After Swan

Easy Send logo.
Go Fetch
gofetch.io
High
Lead
ICP Fit
Smiling woman with glasses and shoulder-length brown hair, wearing a patterned scarf and black top.
Alice Miller, VP marketing, visited pricing page twice this week
Website Visit
1 hour ago
Swan Icon
Connect on Linkedin
Dig Deeper
Map buying committee
+2
Fetching engagement history from the CRM
Analyzing session details
Researching the account online

Done. Review the report here

Swan tells you who's hot and why. Surfaces buying signals in real-time, provides instant context, and handles the research. You know who to work, have everything you need to act, and focus on selling instead of prioritizing.

Red triangular corner with a smaller triangle outlined inside.Red triangular corner with a smaller triangle outlined inside.Red triangular corner with a smaller triangle outlined inside.Red triangular corner with a smaller triangle outlined inside.
PLATFORM

If You Can Write It, Swan Can Build It.

Swan handles any sales workflow you can describe. Here's what sales teams build most often.

Website visits, intent data, funding news, hiring activity, LinkedIn engagement. Swan monitors buying signals across channels and surfaces hot leads in real-time. You always know who to focus on.

Get complete account intelligence instantly. Company background, recent news, tech stack, funding history, competitive landscape. Everything you need before a call, without the manual digging.

Identify all stakeholders in a deal autonomously. Swan finds decision makers, influencers, and champions across the org and enriches each contact with role context and background.

Messages that reference real research. Recent company news, prospect's background, shared connections, relevant pain points. Outreach that sounds like you spent an hour on each person.

Contacts created, fields updated, activities logged, tasks scheduled. Swan keeps your CRM current without the manual data entry. Your pipeline stays accurate without the admin burden.

Get a full briefing before every call. Account history, stakeholder map, recent signals, suggested talking points. Walk into every meeting with complete context and confidence.

hubspot Logo
Active Campaign Logo
Apollo Logo
Linkedin Logo
zoominfo Logo
salesforce Logo
rb2b Logo
vector Logo
pipedrive Logo
6sense Logo
outreach Logo
gong Logo
salesloft Logo
marketo Logo
Attio Logo
Integrations + B2B Data

Your Entire Sales Stack. Connected.

CRM, enrichment, outreach, calendar, email. Swan connects to everything your sales team uses. Workflows run across your entire stack without manual handoffs or copy-pasting.

Loved by teams scaling smarter, not bigger

Swan is more productive than our last BDR
Ryan Buckley
CEO @ Shovels.ai
Big fan of Swan! What you are building is unique!
Clement Cazalot
CEO @ Machinery Partner
Our trial ended today and our sales lead replied "heartbroken"
Harry Wilson Hallberg
Co-Founder @ Flowspace
We installed Swan yesterday. The qualification flow needs a few tweaks but WOW, we're extremely impressed.
Adam Fachler
Marketing Director @ Veraset
We've significantly increased our meetings scheduled by using Swan
Odelia Lourie
BD Manager @ Winn.ai
Dude, we’ve burned through so many AI tools that overpromise. Swan actually works - finds people who want to talk and tells us what to say. Finally.
Gary O’Neil
Director of GTM ops @ Machinery Partners
Love your product – right combination of AI scale with human in the loop
Jon Folland
CEO @ SalesDesk
Swan is outstanding. Honestly I was surprised how it’s perfectly fitted to what we needed. Well done Swan team.
Osnat Lidor
Chief Marketing Officer @ Rep AI
Saw your post, got onboarded in minutes (your Slack onboarding is phenomenal) and two days in, we are already seeing value. The execution is flawless!
Yoni Leitersdorf
CEO & Co‑Founder @ Solid
Just tried Swan for a couple of days and already love the smooth onboarding, visitor identification and the AI research. Amazing you’re doing this with only 3 people.
Harish Dittakavi
Chief Growth Officer @ Hivel
Swan is more productive than our last BDR
Ryan Buckley
CEO @ Shovels.ai
Big fan of Swan! What you are building is unique!
Clement Cazalot
CEO @ Machinery Partner
Our trial ended today and our sales lead replied "heartbroken"
Harry Wilson Hallberg
Co-Founder @ Flowspace
We installed Swan yesterday. The qualification flow needs a few tweaks but WOW, we're extremely impressed.
Adam Fachler
Marketing Director @ Veraset
We've significantly increased our meetings scheduled by using Swan
Odelia Lourie
BD Manager @ Winn.ai
Dude, we’ve burned through so many AI tools that overpromise. Swan actually works - finds people who want to talk and tells us what to say. Finally.
Gary O’Neil
Director of GTM ops @ Machinery Partners
Love your product – right combination of AI scale with human in the loop
Jon Folland
CEO @ SalesDesk
Swan is outstanding. Honestly I was surprised how it’s perfectly fitted to what we needed. Well done Swan team.
Osnat Lidor
Chief Marketing Officer @ Rep AI
Saw your post, got onboarded in minutes (your Slack onboarding is phenomenal) and two days in, we are already seeing value. The execution is flawless!
Yoni Leitersdorf
CEO & Co‑Founder @ Solid
Just tried Swan for a couple of days and already love the smooth onboarding, visitor identification and the AI research. Amazing you’re doing this with only 3 people.
Harish Dittakavi
Chief Growth Officer @ Hivel
Swan is more productive than our last BDR
Ryan Buckley
CEO @ Shovels.ai
Big fan of Swan! What you are building is unique!
Clement Cazalot
CEO @ Machinery Partner
Our trial ended today and our sales lead replied "heartbroken"
Harry Wilson Hallberg
Co-Founder @ Flowspace
We installed Swan yesterday. The qualification flow needs a few tweaks but WOW, we're extremely impressed.
Adam Fachler
Marketing Director @ Veraset
We've significantly increased our meetings scheduled by using Swan
Odelia Lourie
BD Manager @ Winn.ai
Dude, we’ve burned through so many AI tools that overpromise. Swan actually works - finds people who want to talk and tells us what to say. Finally.
Gary O’Neil
Director of GTM ops @ Machinery Partners
Love your product – right combination of AI scale with human in the loop
Jon Folland
CEO @ SalesDesk
Swan is outstanding. Honestly I was surprised how it’s perfectly fitted to what we needed. Well done Swan team.
Osnat Lidor
Chief Marketing Officer @ Rep AI
Saw your post, got onboarded in minutes (your Slack onboarding is phenomenal) and two days in, we are already seeing value. The execution is flawless!
Yoni Leitersdorf
CEO & Co‑Founder @ Solid
Just tried Swan for a couple of days and already love the smooth onboarding, visitor identification and the AI research. Amazing you’re doing this with only 3 people.
Harish Dittakavi
Chief Growth Officer @ Hivel
Swan is more productive than our last BDR
Ryan Buckley
CEO @ Shovels.ai
Big fan of Swan! What you are building is unique!
Clement Cazalot
CEO @ Machinery Partner
Our trial ended today and our sales lead replied "heartbroken"
Harry Wilson Hallberg
Co-Founder @ Flowspace
We installed Swan yesterday. The qualification flow needs a few tweaks but WOW, we're extremely impressed.
Adam Fachler
Marketing Director @ Veraset
We've significantly increased our meetings scheduled by using Swan
Odelia Lourie
BD Manager @ Winn.ai
Dude, we’ve burned through so many AI tools that overpromise. Swan actually works - finds people who want to talk and tells us what to say. Finally.
Gary O’Neil
Director of GTM ops @ Machinery Partners
Love your product – right combination of AI scale with human in the loop
Jon Folland
CEO @ SalesDesk
Swan is outstanding. Honestly I was surprised how it’s perfectly fitted to what we needed. Well done Swan team.
Osnat Lidor
Chief Marketing Officer @ Rep AI
Saw your post, got onboarded in minutes (your Slack onboarding is phenomenal) and two days in, we are already seeing value. The execution is flawless!
Yoni Leitersdorf
CEO & Co‑Founder @ Solid
Just tried Swan for a couple of days and already love the smooth onboarding, visitor identification and the AI research. Amazing you’re doing this with only 3 people.
Harish Dittakavi
Chief Growth Officer @ Hivel
Red origami heart made from folded paper against a dark gradient background.

FAQs

What is sales automation?

Sales automation helps you focus on the right leads at the right time. Instead of manually checking tools for signals and researching accounts, Swan tells you who's hot and gives you everything you need to act.

  • Real-time signal detection across channels
  • Instant account research and intelligence
  • Contact discovery and enrichment
  • Personalized outreach at scale
  • CRM updates and activity logging

Swan filters signal from noise so you focus on selling.

How does Swan know which leads are hot?

Swan monitors buying signals across your entire GTM stack. Website visits, content downloads, intent data, funding events, hiring signals, LinkedIn engagement. When accounts show interest, Swan surfaces them immediately.

  • Monitors signals across channels in real-time
  • Scores leads based on your ICP criteria
  • Surfaces accounts showing buying intent
  • Provides context on why they're hot
  • Prioritizes your pipeline autonomously

You always know who to work and why.

Will my outreach sound automated?

No. Swan learns your voice and writes like you would if you had unlimited time to research each prospect. Messages reference real company intel, recent news, and relevant context.

  • Trained on your writing style and tone
  • Based on actual account research
  • References specific details that matter
  • No generic templates or obvious merge fields
  • You review and edit before sending

Better personalization than you could do manually at scale.

How much time will I actually save?

Most reps save 10+ hours per week on research, admin, and prioritization. That's two extra hours of selling time every day focused on the hottest leads.

  • Signal detection: Real-time instead of manual checking
  • Account research: Minutes instead of hours
  • CRM updates: Autonomous instead of manual
  • Prioritization: Data-driven instead of guesswork
  • Meeting prep: Generated instead of assembled

Time back where it belongs. On calls with hot leads.

Stop Guessing Who to Work. Swan Tells You Who's Hot.

Free Trial